This content, written by Keenan Rice, was initially posted in Looker Blog on Aug 7, 2015. The content is subject to limited support.
The advent of fast performant databases have expanded the possibilities for that take advantage of their speed and capabilities. On Wednesday, August 12, at the HP Big Data Conference in Boston, MA, three well-known data-driven businesses - Etsy, Kiva.org, and Snagajob - will share more about their journey centralizing their data on HP Vertica and how they have set up Looker to get the maximum value out of their data.
How data-first companies are using smarter analytics to win
Etsy, Kiva.org, Snagajob and Looker’s Chief Analytics Officer, Colin Zima will address current trends in running analytics across massive data sets.
Today’s most successful businesses now value data as their primary asset - Google's search traffic, Facebook's interest graph, or Uber's travel information are just a few ⋅⋅⋅examples. Behind the scenes, fast, scalable databases have changed the ways the companies can generate value from the wealth of new tracking. Instead of moving enormous data ⋅⋅⋅sets, analysts can now iterate over live data in near-real-time, significantly improving the feedback loop and driving success.
If you are attending the HP Big Data Conference, come hear how these companies are using HP Vertica with Looker and then come visit us in the exhibitor’s hall. It should be a lively and informative discussion.