This subcategory contains all of the technical content from the deprecated Looker Blog (https://looker.com/blog).
We will not be updating Blog Archive content, nor do we guarantee that everything is up-to-date. If you’re looking for officially supported resources, you can always visit our Help Center and review our Docs.
3 key considerations for embedded analytics
3 ways to improve data security - centralize, govern, monitor
4 easy ways to embed analytics with Looker
5 tips for growth attribution modeling that actually work
6 ways to integrate a data strategy into your product workflow
7 questions to take your marketplaces & eCommerce analytics to the next level
7 reasons Looker built a new language for data
Better together - 7 ways Looker and AWS make data teams successful
How we A/B test Looker.com at Looker
A window into the soul (of your data)
Accelerate your queries with Looker aggregate awareness
Accelerating customer expansion with data
Accelerating machine learning with Looker + Amazon SageMaker
Use cases for Looker Action Hub: working beyond Looker within Looker at Elevate Labs & Alto
Actionable call measurement metrics for inside sales
Affinity analysis for recommendation engines
Aggregate functions gone bad and the joins who made them that way
An analyst’s guide to data virtualization
Agile and bulletproof: an approach to mature embedded analytics
Analytics for all: a smarter way to work with data
Analyze your data on multiple databases and clouds
Analyzing customer behavior with a new Looker Marketing Block
Announcing Looker 2.4, two factor authentication and LDAP
Looker + Stitch: combine and derive immediate value from all your disparate data
Announcing Looker support for Dremio
Announcing the Looker User Guide: your resource for getting the most out of Looker
Announcing the Lookerbot for Slack enterprise grid
3 API tools to delight your embed customers
At Looker, the love is baked in
Announcing the Looker Block for Audience Analytics by Permutive
Augmenting Snowflake data sharing with Looker
Automate and visualize marketing data with Looker and Improvado
AWS cost optimization in minutes: usage data, cost reports, S3, and Athena
Looker earns 22 top rankings in BARC’s The BI & Analytics Survey 21
Best practices in naming entities and fields
How to approach funnel analysis
Big data - dont judge a book by its cover
Today Looker is announcing our integration with BigQuery, we think its a big deal
How to monitor and optimize BigQuery performance and cost
BigQuery Standard SQL + Looker
A step-by-step guide to building and delivering embedded analytics
The expected (and unexpected) rewards of building a data culture at Guild Education
Customer spotlight: building a data driven culture at Disqus
Build a path to predictive analytics with Big Squid & Looker
The marketer’s guide to building a reporting stack that drives growth
Looker’s data-driven culture – it’s not just about the data
Building with Looker: what I learned during my internship
Business intelligence and the elephants chain
Campaign to cash Looker Block - monitor and measure your marketing investments
Catching the third wave of business intelligence
Building a census data application in no time flat
Is it worth centralizing my data?
Choosing the right BI tool for the right use case at Better.com
Click attribution: types of models & attribution strategy
Completing the predictive analytics loop with Looker and Dataiku
Businesses create more impact with more efficient data science workflows
Data of Thrones: create your own interactive Game of Thrones data visualizations
Creating actionable customer segmentation models
Creating Looker explores your users will love
Cohort analysis: 3 creative applications
Building on the Platform: Custom Applications for Sales & Marketing
How we turn customer data into revenue
How to build a Customer Lifetime Value model
Using data to personalize culinary experiences for customers at Blue Apron
How Cisco built a data-driven culture at scale
Encouraging data curiosity and user adoption at eMoney Advisor
Empowering a data-driven culture with a modern data stack at OneFit
Using data to create better gaming experiences at FACEIT
Improving digital patient care with data at Force Therapeutics
Four ways Raisin uses data to sustain and enhance its business
Delivering democratized data to customers and employees at Good Apple
How Guru modernized their data stack to provide more value to customers
Jobvite consolidates data across four organizations and delivers embedded analytics
Label Insight modernizes their data stack to deliver efficiencies across the organization
Providing valuable business solutions with Looker at Pike13
Solving for new challenges to the housing crisis caused by COVID-19 with data
Scaling data in construction with Emery Sapp & Sons
Tuft & Needle leverages data to deliver a good night’s sleep
4 ways to level up your customer support analytics with Intercom, Looker Blocks
, and Blendo
Dashboard confessional: I’m addicted to my Demand Generation program dashboard
5 tips to make your next dashboard your best yet (designing dashboards for UX/UI)
How data actions make our jobs easier
Operationalize your data with Looker Data Actions and Segment
Ask the experts: data architectures for better analytics with Amazon Redshift
Creating a data driven culture: part 1 | The challenge
Fantasy Football: using data to guide your draft strategy
Data storytelling in action: using data to guide your Fantasy Football draft strategy (part II)
Data is what makes marketers successful
Data of Thrones part I: death count & screen time inGame of Thrones
Data of Thrones: feminism & strong women inGame of Thrones
Data of Thrones part III: 7 predictions forGame of Thrones, season 7 (loosely) based on data
Data of Thrones part IV: were our season 7 Game of Thrones predictions right?
Data of Thrones: Game of Thrones gender analysis for death, sex, & dialogue
Data of Thrones: direwolves, unique deaths, and word trends... oh my!
Data of Women: education and literacy around the world
Whats in store for data privacy in the 2020s?
Accessible data science with BigQuery Machine Learning + Looker
Data science with Looker: part I
Data science with Looker: part II
Deepening code reusability with LookML project import
Using big data for big wins in media
Describe your business in terms of your data and be proactive
Designing a better data experience: extending LookML development with customized tools
How to choose the best chart or graph for your data
DonorsChoose - visualizing community impact
Dresner Wisdom of Crowds affirms the evolution of business intelligence
Drive growth by understanding user behavior
Driving analytics adoption at ZoomInfos first Datafest
How Milk Bar is driving data adoption with Looker
Driving growth with data: Mary Meekers 2017 Internet Trends Report
Driving player engagement and getting a leg up on the competition with data
Your embedded analytics questions, answered
Build vs. buy: choosing the right embedded analytics solution
Empowering developers to create powerful custom data experiences
The era of the cloud and the intelligent business
Etsy, Kiva.org, and Snagajob centralize their data on HP Vertica
Event data will determine tomorrows winning companies
Stepping out of the data silo - the evolution of digital marketing metrics and analytics
Excluding weekends from time differences
Unlocking census voting data with Looker and BigQuery
Exploring your data lake with Amazon\xa0Athena and Looker
Finally, Google app data at your fingertips
Finance: how we Looker at Looker
5 Ways Looker makes Firebase Analytics Data in BigQuery Useful
5 tips to becoming a data-driven marketer
5 key elements for leveraging data to lead a marketing team
Flexible, agile, near-infinite, cohort analysis
We architected Looker to be flexible, scalable and embeddable
Flexible visualization editing
Forrester Vendor Landscape - Insights Platform
The rise of the multicloud data platform
A GDPR compliance checklist for evaluating your data strategy
4 Questions to Ask Yourself Before You Start a Marketing Dashboard
Git more out of your data model: announcing Git branching in Looker
Marketing analytics for everyone
Growing with data at Indigo Ag
Hacking education. Open data unleashed.
Fun with data - hacking Hacker News
I can see your Halo: player behavior and map metrics in Halo\xa05:\xa0Guardians
HotelTonight - story of a modern data-driven business.
How Kiva creates opportunity with data
How Looker makes growing a data platform an organic experience
How Poshmark powers customer service with Looker and Nexla
How to build a customer content database for your company
How to do a customer profitability analysis
Increasing business intelligence user adoption with Looker at Adore Me
How to measure event ROI & impact
Optimizing BigQuery + GCP with Looker Blocks® from Datatonic
How to query spatial data in Redshift with Looker
How to use predictive analytics and forecasting to save your company money
How to structure your productized analytics offering
How to turn your data into a compelling story
Amazon Redshift announces support for late binding views
Amazon Redshift announces support for LISTAGG DISTINCT aggregate function
How to combine a retail calendar with retail sales data
Looker and Vertica : ORC reader
Elevating the power Vertica to the Cloud: Looker for Vertica OnDemand
Build complex analysis in just an hour or so with IBM + Looker
iFrame sandbox permissions tutorial
Improvado + Looker: aggregate 40+ cross-channel ad platforms in one block
Improving Athena + Looker performance by 380% with Upsolver
Inside the mind of a crowd scientist, an emerging flavor of data scientist
Tips for inspiring & fostering data culture in your organization
CSV to Oprah in 5 (codeless) clicks
Integrating a modern big data and analytics platform with AWS services - Looker and Mortar
A collective impact: interns of Looker
Introducing MemSQL Cloud: the real-time data warehouse for any cloud
Introducing Persistent Derived Tables
No data left behind: introducing Singer, open source ETL
Introducing Spaces - a new way to promote info-sharing and collaboration in Looker
It’s time to hire a Data Product Manager
JOIN 2020 Recap: Bringing the digital data conference to you
JOIN: stay curious, keep asking
Just-in-time data science. Rapid transformation and experimentation.
Kustomer + Looker put support data through a new lens
Legacy BI - artifacts of the old data world
How to Leverage AWS Retail & eCommerce Analytics with Looker
Leveraging Apache NiFi for agile dataflows
Looker 5: finally, a data platform for everyone
Engineers have it - now analysts can too
Looker 7: making data experiences a reality
Looker achieves SOC 2 Type 2 compliance
Looker achieves SOC 2 Type 1 compliance
Why is using the Looker Action Hub like ordering takeout?
How Looker + Denodo deliver quicker insights for Ultra Mobile
Amazon Redshift introduces interleaved sorts
Looker and the Magic Quadrant: a shift in the market
Looker at the top of the funnel
AWS + Looker: getting the most out of the cloud
Looker and Databricks partner to bring data scientists and business users together
Looker + DataVirtuality Pipes: access, integrate and explore all of your data
New Looker feature enhancements for the data-driven workforce
Looker announces support for Oracle’s new Autonomous Data Warehouse Cloud
Looker release 2.2, dedicated to the ones we love - the data analysts
Closing the loop between data analysis and action
Looker achieves SOC 2 Type 1 Certification for Google Cloud
Announcing support for the Databricks SQL Analytics launch
Looker lets you choose what works best for your data
Grow platform usage and improve efficiency with Looker system activity analytics
Marketing attribution made easy with centralized data
Offsetting JOIN’s environmental impact using survey data
Marketing analytics: measuring corporate communications with Looker
Mental gymnastics for online marketers - calculating payback (return-on-ad-spend)
Modeling conversion funnels in Looker, a MySQL subselect approach
Moving Zendesk data into BigQuery with help from Apache NiFis wait/notify processors
mParticles new integration : Looker
Multi-dimensional segments for improved customer nurturing
Accurate multi-touch attribution reporting with Looker, Segment, and McGaw.io: a case study
Must-have KPIs for your marketing dashboards
My company just got bar mitzvahed
Name Game: step 1 - simple measures
Name Game: step 2 - computed dimensions
Name Game: step 3 - filtered measures
Name Game: step 4 - normalizing populations with cohorts
Name Game: step 5 - using rank to figure out name density and popularity
Naming and aliasing conventions
Query exabytes of data in AWS with Looker’s native support of Amazon Redshift Spectrum
5 ways the new Looker dashboards make it easier to explore data
What’s new in Looker? Features & updates - April 2020 edition
The new normal For databases and dialects
Fantasy Football: player and position analysis
Fantasy Football: a guide for streaming defenses
Using New York City taxi data to avoid airport traffic
onPeak + Looker: increasing hotel bookings with automated workflows
How to optimize AWS with Looker
Optimizing Redshift for analytics
Our top picks for Denodo’s DataFest
How to overcome the restrictions of multi-pass SQL
Overcoming the 4 common challenges with marketing analytics
Parse.ly and Looker: instant in-house audience analytics
Partnering with Cloudera to provide truly interactive analytics on Hadoop data
Piwik PRO Marketing Suite + Looker = better, quicker, deeper business insights
Power up your Zendesk analytics with Looker Blocks® and Blendo
Powering the greater good with better data
Practical data science - Amazon announces HyperLogLog
Print is dead. So is reporting.
Putting the hack in hackathon: the winners of Looker_Hack : London
How to query Amazon Athena geospatial data
Data hacking : coding up a recommendation engine from simple playlist data
Recommendations are easier than you think
How top engineering organizations build their big data stacks
The ROI of Looker, part 1: scaling and cost-savings
Generating ROI with embedded analytics: 5 key takeaways from Allbound’s customer story
Salesforce analytics that sales operations love
Looker and auditing internal Salesforce data
Security and privacy conscious analytics with Looker + SecuPi
Segment sources & Looker Blocks®
Segment + Looker - comprehensive customer analytics
Building a marketing attribution model with Segment & Looker
How to accurately analyze user engagement across multiple sources
Using data to improve sales development
Marketing, data, and a shameless plug for an eBook by HubSpot & Looker
For ease of use and speed to insights, Shinesty chooses Looker and Panoply
Enhancing the data-sharing experience with the latest Looker Slack integration
Why we created the Lookerbot for Slack
Analyze, visualize, and take action on social data with the Social Analytics Block by Rivery
Driving profitable growth and customer equity with SoundCommerce
Specializing retention emails using behavioral data
Speed up your data analysis with augmented analytics by Sisu + Looker
SQL processing and data analysis with the EAV model
SQL recipes - beyond the click
Steps for getting started with data-driven marketing
Super Bowl LII: a closer look at the matchup
Surprising and innovative data stories of 2018
Customer lifetime value part 1: survival analysis
How systems of insight will transform BI & analytics
Taking “the big picture” to your display screen
Tale of two SQLs - history and future
Tenjin Looker Block: run smarter app marketing campaigns
It’s the end of BI as we know it
The five letters that will change the data world - BYOBI
The journey to agile analytics
The Redshift - SORTKEY and DISTKEY
The reusability paradigm of LookML
The rise of the instrumented workplace
The three decisions we didnt make that totally changed our business.
3 steps for optimizing Looker dashboards with Amazon Redshift
Time series data, moving or rolling aggregates in SQL
Analysts, it’s time to focus on analytics
5 tips for success with Looker
Top trends in custom data application development that are accelerating growth
Unleashing data insights to your entire organisation: Q&A with Appsflyer
Uplevel your customer data analytics with RudderStack and Looker
Using Amazon Redshift Materialized Views with Looker
Using data to transform the customer experience with Looker and Braze
Using innovative analytics to measure our radio advertising campaign
Marketing conversion rates: clarity, trust, and the feedback loop
Looker and Vertica: flex table integration
Looker and Vertica - geospatial analytics
Weather and climate data for business intelligence: Q&A with Weather Source
Placing BI modernization at the heart of business transformation
Why a data company wants more IRL (in real life)
Why a visualization is worth a thousand data points
Why centralized data access is key for your organization becoming GDPR ready
Why you should get involved in the data revolution
Why we built a data culture at Fivetran
Why we release every four weeks
Why your company needs a self-service BI tool
Will the last BI vendor please turn out the lights
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